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e-commerce Black Friday Cyber Monday Planning Guide (2024 eBook)

For top e-commerce businesses, the holiday sales period can drive up to 50% of annual revenue. In other words, it’s critical to get right.

Maximizing success during Black Friday, Cyber Monday (BFCM), and the rest of Q4 hinges on early, strategic preparation. The holiday season can be stressful for both customers and your team, but by implementing proven strategies ahead of time, you can reduce unnecessary friction and build lasting customer loyalty.

In this eBook, we share insights and strategies developed from partnering with hundreds of high-growth e-commerce businesses. You’ll get actionable strategies to:

  • Enhance omnichannel customer experience
  • Embrace AI-powered tools
  • Adopt proactive engagement tactics
  • Boost long-term sales and loyalty
  • Set your team up for success

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